Facebook will display fewer ads in its right-hand column, but the ads will be larger than before.
Right after Twitter unveiled its profile redesign this week, Facebook decided to display fewer ads that are bigger in size in its right-hand column.
According to a blog post, Facebook will use the same ad proportions in the redesign as those in its desktop News Feed ads. The new look will be visually consistent with the ads in News Feed.
Here’s how the new right-hand column ads will look:
The new design will only be effective on desktops because the right-hand column isn’t visible on mobile devices.
Facebook will start rolling out the update later this month.